subsidizing physician imaging services
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:: Are You Subsidizing Your Imaging Services? ::

 


Over the years, many practices added imaging to the list of services they provide on site. The most common reasons are quicker diagnosing and results, patient convenience, improved access and additional income. Consequently, for better or worse, imaging services have increased exponentially. As a result, Medicare has targeted imaging services and continues to reduce payments made under the physician fee schedule. As a result, you might be subsidizing your imaging services with your income.

Imaging services more than doubled from 2000 to 2005. During this period, Medicare payments for imaging services paid under the physician fee schedule increased from $6.6 to $13.7 billion. The average annual growth rate was 15.7% compared to 9.6% for all other physician services. Recognizing the efficiencies gained when multiple services are furnished sequentially, (CT scan of the pelvis and then the abdomen for example), Medicare reduced the technical or practice expense component of the secondary procedures by 50% on machines costing over $1 million effective 1/1/2007. Similar to multiple surgeries performed, only the primary procedure is paid at 100%.

Medicare is cutting the technical or practice expense component, again, effective 1/1/2010. Medicare raised its imaging equipment utilization assumption from 50% to 90% and concluded the more procedures done on a machine, or the more a piece of equipment is used, the lower the expenses per procedure. The technical or practice expense component of an RVU is about is 45%. (Many high cost procedures are already subject to statutory payment limits based on hospital OP rates.) While the reduction in the technical component will negatively impact all physician owned imaging equipment, it will have the greatest impact on diagnostic testing facilities and certain specialties that rely heavily on imaging like cardiology and urology.

Medical groups should be doing a profitability analysis on every piece of imaging equipment they operate. Although the recent cuts will be phased in over the next four years, every practice needs to know at what point in house imaging procedures will begin to cost the practice money, (if they don't already). This will determine future business decisions regarding staffing, supplies, equipment leases or upgrades, use of space, insurance, and possible joint ventures with other practices or hospitals. A lot of the decline in physician's income can be traced to unknowingly "subsidizing" loses on imaging equipment. I suggest the analysis be done by an independent practice consultant to preserve accuracy and objectivity. Too often, politics and sacred cows influence the outcome of analysis done by staff.

 
Copyright © GW Chapman Consulting 2011.

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